Midori 2024: Pocket Diary B6 Weekly+Memo [Ojisan]

Who's Ojisan?

“Ojisan” debuted in Midori’s 1995 Pocket Diary. Back then, lovely animals were the mainstream of product characters. Then, the “apathetic” human character named “Ojisan” appeared out of the blue, against the trend. His one-of-a-kind look and lovable behavior have won him countless fans.

To make the Ojisan planner more enjoyable and easier to use, Midori conducted a user survey and reviewed the format. To make the Ojisan planner more enjoyable and easier to use, we conducted a user survey and reviewed the format. In the 2024 edition new format starts in January and ends in March of the following year.